Brand Launch: CUPRA
CUPRA is back into Singapore! 🔥
Experience the perfect fusion of performance, style, and innovation.
On March 4, 2025, Cupra officially launched in Singapore, marking an exciting milestone for the high-performance brand as it enters the local market with its first model, the all-electric Cupra Born. The launch event, attended by industry leaders and car enthusiasts, highlighted Cupra's unique blend of electrification, sustainability, and sporty performance.
In his opening address, Dr. Kurt Leitner, Managing Director of Volkswagen Group Singapore (VGS), expressed enthusiasm for Cupra's arrival.
The Cupra Born, the star of the launch, combines bold, aerodynamic styling with sustainable materials, featuring an interior crafted from recycled elements. Its performance is enhanced by an e-Boost function for instant acceleration and Dynamic Chassis Control for optimal handling.
Beyond performance, Cupra stands out for its commitment to sustainability. The brand has implemented a comprehensive decarbonization strategy, ensuring COâ‚‚-neutral production and delivery by utilizing renewable energy and certified environmental projects.
With Cupra's arrival, Singapore's automotive landscape takes another step towards sustainable mobility, offering drivers a thrilling yet environmentally conscious alternative. The launch not only introduces a fresh player to the EV market but also reinforces the nation's shift towards a cleaner, greener future.
Watch out for the launch prices of the Cupra models soon! More Cupra models will be entering our market throughout the rest of 2025.